8 Creative Instagram Stories Tips to Draw Attention

How To Upgrade Your Instagram Stories

Instagram is one of the fastest-growing social media sites the internet has ever seen. Nowadays, countless businesses are moving to the platform to connect with their audience online. The question is: how do you stand out from the crowd?

Luckily, we’ve compiled a list of the top 8 things you can do to gain visibility on Instagram, specifically using your Instagram stories.

  • Use gifs and animations 

When your followers tap on your story, why not greet them with some fun and quirky animations? It keeps the mood lighthearted and definitely attracts more attention than a plain picture or text box. If you can, try searching for some gifs that match the story too! Instagram has thousands to choose from. 

  • Don’t settle for average fonts 

Seeing the same boring stock fonts all the time can be exhausting when you’re tapping through stories. That’s why you should take advantage of websites like Canva or VSCO to level up your font game. Learn more about these exciting tools, like Canva, in our blog, “Why You Should Know & Use Canva PRO.

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  • Filter your photos

Trying to take your photos up a notch? It’s definitely worth investing in a quality photo editing app separate from Instagram’s collection of filters. Some apps require a monthly subscription or one-time payment for premium filters. Since you only have 15 seconds per story to capture your follower’s attention, make it eye-catching.

  • Don’t forget the tags

Interacting with people within your stories is another great way to garner attention. If you tag your friends or people you’ve partnered with, there’s a good chance they’ll end up sharing your story with their followers. The more exposure the better, especially when you’re getting attention from like minded followers who aren’t following you yet. Get tagging! 

  • Color is key 

To really stand out, you might want to consider adding a pop of color in your stories. By adding a few stickers, emojis, or even just changing the background color to match your page’s aesthetic, you create a more cohesive and stylish appearance that’s bound to catch your follower’s attention.

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  • Try your hand at some drawing

You don’t have to be Van Gogh to try spicing up your stories with some doodles. There are plenty of shapes and sizes of brushes you can experiment with, even if it means just adding in some swirls or embellishments to decorate your story. Plus, it’s a great way to make every post a little more personal. 

  • Layering like a pro 

One hack we love to use is the layering trick; you simply upload a photo to your story and start writing a caption above or below it. Once you’re satisfied with the basic story design, copy and paste the text and change the color to whatever you desire. Then, try placing the copied text behind the original text for a super cool 3D design! 

  • Save all your stories 

Once you’ve finished creating the story of your dreams, make sure to make a highlight collection of your favorites and save them to your profile. Since stories are only live on your profile for 24 hours, highlight reels are a great place to allow followers who didn’t see them or new followers to see them at a later date or go back and re-watch them.

Pro Tip: Having a set template for the covers of all your stories will definitely make your profile appear more put together and aesthetically pleasing for your followers.

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It’s always fun to create new designs and templates for your Instagram, and the important part about running a profile is catering it to your followers and needs. If you need more help or just want some extra tips and tricks, Emily Martin Communications & Events is always available to give you that extra push towards social media success.